Anua — Niacinamide 10 TXA 4 Serum
30ml
WHAT IT DOES
Brighten. Balance. Clarify.
A high-efficacy brightening serum combining 10% Niacinamide with 4% Tranexamic Acid (TXA) — a clinically recognised ingredient for reducing hyperpigmentation, melasma, and post-inflammatory discolouration. Formulated to visibly even skin tone, refine texture, and reduce excess oiliness while maintaining barrier comfort.
KEY INGREDIENTS
• Niacinamide 10% — A high-concentration, multi-functional vitamin B3 that brightens, reduces pore visibility, controls sebum, and strengthens the skin barrier.
• Tranexamic Acid 4% — An evidence-based brightening active that inhibits melanin transfer, reduces dark spots, and targets the appearance of melasma without the irritation of AHAs or Vitamin C.
• Heartleaf Extract — Anua's signature calming active that soothes potential niacinamide-related flushing and maintains skin comfort at high concentrations.
• Sodium Hyaluronate — Supports hydration throughout the brightening treatment.
HOW TO USE
After cleansing and toning, apply 2–3 drops across the face and gently press in. Follow with moisturiser. Use morning and evening. Always follow with SPF during the day when using brightening actives.
Suitable for all skin types · Particularly effective for uneven tone, PIH, and melasma
